Why Fraizer Campbell’s move to Hull City benefits both parties

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Ten years on from his first stint with Hull City, Fraizer Campbell returns to Humberside on a two-year deal as the Tigers look to bounce straight back to the Premier League.

Three frustrating seasons have come and gone from the striker who never truly broke into the Crystal Palace starting 11. During his time in South London, Campbell made just 43 league appearances, most from the bench, scoring five goals.

Further north, Hull had problems of their own, on and off the field. The Tigers were struggling for goals and conceding and average of over two goals a game – not a great combination for a side threatened by relegation.

Add to that the fact the Tigers have had four different managers since July 2016, and relegation seemed inevitable.

Now, as the season approaches, Campbell and Hull need a fresh start, and each solves the other’s problem.

Why do Hull City benefit?

The 2017-18 season is set to be one of the most competitive Championship seasons in years. Sky Bet put Hull as ninth-favourites to be promoted this season, which, when you consider they finished 18th in the Premier League last season, shows just how competitive the division will be.

If Hull City are to jump straight back to the top-flight, it goes without saying that they will need goals, and who better to score them than a quick, talented, proven Championship goalscorer.

Campbell has spent two seasons playing in the Championship, one for Hull City and one at Cardiff City. Over those two years, the striker notched up 22 goals in 46 appearances, almost a goal every two games.

Newly-appointed manager Leonid Slutsky will be licking his lips at the arrival of Campbell. Not only is he a proven goalscorer, but the transfer hasn’t taken a penny out of the transfer budget.

Slutsky now needs to turn his attention to preventing goals instead of scoring them. The leaky Tiger’s defence conceded 10 more goals than any other side in the Premier League last season.

If the Tigers can steady the ship at the back then there is no reason Hull cannot be promotion candidates this season. You can be sure Campbell, Hernandez and Diomandé will not need to be told twice where the goal is.

Why does Fraizer Campbell benefit?

The Tigers aren’t the only party who will be chomping at the bit after the completion of this deal. After seasons on the sideline, Campbell will be relishing the prospect of consistent first-team football.

At 29 years old, the former Manchester United youth player has more than a couple seasons left ahead of him. To make the most of them, Campbell’s needs to get back to playing more football immediately.

After ten years away, the striker is back at a club he once scored 15 goals for. He does not need to win over the fans, and he should go straight back into the starting 11.

The club, the fans and the players will be hoping once-capped England international will hit the ground running. Despite being considerably older, there is no reason he can’t eclipse his form which helped secure promoted for the Tigers almost a decade ago.

Beating defenders and scoring goals is what Campbell does best. The only thing left now is to let him do it.